When venturing into the world of Amazon selling, one of the initial decisions you'll face is choosing between the Individual or Professional selling plan. But which one is truly better for your business? Both plans come with their own unique advantages. Additionally, to streamline your selling process, 4Seller offers an array of features that can significantly enhance your Amazon selling journey, especially when it comes to handling orders across multiple platforms.
4Seller is a powerful tool that can support automatic processing of orders from multiple platforms. It enables seamless integration with Amazon FBA, allowing for automatic shipment of products. Moreover, it has the ability to automatically mark orders as shipped on the platform, saving you time and reducing the chance of errors. In this article, we'll explore:


	
The differences between the Individual and Professional selling plans on Amazon.
	
Key factors to consider when evaluating these selling plans.
	
The process of switching plans and tips for a smooth transition.
	
How 4Seller can be a game - changer for Amazon sellers.


What’s the difference between the Individual and Professional selling plans?
 The following table breaks down key aspects of the Individual seller plan and Pro seller account, so you can compare them side by side:







For a comprehensive comparison with pricing and a list of tools and service available for each plan, visit Amazon Standard selling fees page.

Factors for choosing an Amazon selling plan

Now that you know how the Individual and Pro seller plans compare, consider the following factors to ensure you choose the plan best aligned with your business goals:


	
Sales volume: Consider the number of items you plan to sell monthly.
	
Budget: Evaluate how much you’re able to spend on selling fees.
	
Feature needs: Determine if advanced features like bulk listing or inventory management tools can help your business.
	
Business scale: Assess the current scale and growth potential of your business.
	
Promotional needs: Consider if you need access to promotional tools and advertising options to drive traffic to your offerings.



With these factors in mind, align your business needs with the right plan. If you’re starting with limited inventory, the Individual selling plan may be a good place to start as it allows you to pay based on sales activity. However, if you expect to sell more than 40 items per month, your strategy involves scaling quickly, and you want robust tools for managing and growing your business, the Professional selling plan may be more suitable. Often, sellers pick the Pro plan because it gives them the greatest number of benefits.

For example, an aspiring entrepreneur selling handmade crafts might benefit from the Individual selling plan due to lower initial sales volume and budget constraints. But a mid - sized electronics retailer planning to list hundreds of products could find the Professional selling plan advantageous due to its advanced listing capabilities and extensive promotional tools.

Here's where 4Seller can add value. Regardless of the plan you choose, if you're selling across multiple platforms, 4Seller can automatically process orders from those platforms and use Amazon FBA for shipping. It will then mark the orders as shipped on the respective platforms, ensuring a smooth flow of operations.

Choose the Professional selling plan if


	
You sell more than 40 items per month: The Professional plan’s $39.99 monthly fee becomes more economical than the $0.99 per - item fee after 40 sales. It’s the cost - effective choice for consistent, high - volume sellers.
	
You want access to advanced tools and features: With the Professional plan, you unlock bulk listing tools, sales analytics, and promotional options. These features help you streamline operations and grow your business efficiently. 4Seller complements these features by automating order - related tasks across platforms.
	
You need to compete for the Buy Box: The Professional plan allows you to qualify for the Buy Box, increasing visibility and sales potential. This is essential for success in competitive categories.
	
You plan to build a brand: If you are a private label seller and branding is important, the Professional plan provides tools like enhanced product pages and digital storefronts. These features help establish credibility and attract loyal customers.
	
You want to expand internationally: The Professional plan includes programs like Global Selling, enabling you to reach customers worldwide. It’s the ideal option for sellers looking to grow their market.


Choose the Individual selling plan if


	
You sell fewer than 40 items per month: The Individual plan charges $0.99 per item sold, making it perfect for casual sellers with low sales volume. It avoids the commitment of a monthly fee.
	
You’re testing the marketplace: If you’re new to selling on Amazon and want to experiment without upfront costs, the Individual plan is a great starting point. It’s flexible and low - risk.
	
You have a small inventory: The Individual plan is designed for sellers who manage only a handful of products. It’s easy to use and doesn’t require advanced tools.
	
You don’t need advanced features: Individual sellers don’t have access to bulk tools or promotional features, but if these aren’t necessary, this plan keeps things simple.
	
You’re fulfilling orders manually: With fewer products and orders, managing inventory and shipping manually is manageable. The Individual plan aligns well with basic seller needs. Even with the Individual plan, 4Seller can simplify your multi - platform order management by automating key tasks.


How to switch selling plans
 To switch plans, follow these steps:


	
Log in to your Amazon Seller Central account.
	
Select the gear icon in the top - right corner of the Seller Central dashboard.
	
Select Account Info from the dropdown menu.
	
In the Manage Your Services section, select Selling On Amazon. Then from the Manage Your Services page, select Selling On Amazon again for a dropdown of options.
	
For the Professional selling plan, select the Professional button. For the Individual selling plan, select the Individual button. After you’ve made your choice, select Apply changes.


Some notes about switching
 From Individual to Professional: If you switch to a Professional selling plan, your subscription begins immediately after upgrading. Additional links to professional selling tools appear in your account right away, but some billing features can take up to two days to activate. For details about switching to a Professional selling plan, visit our Switch to a Professional selling plan help page (login required).



From Professional to Individual: If you don’t see an option to switch to an Individual selling plan, you might be enrolled in other Amazon services that require a Professional selling plan. In this case, you’ll need to disenroll from these services before you can switch to an Individual selling plan. For details about switching to an Individual selling plan, visit the Switch to an Individual selling plan help page (login required).



Here are some tips to ensure a smooth transition when switching selling plans:


	
Assess your needs: Before making a change, review your sales performance, inventory levels, and ecommerce growth strategies to determine if a plan switch is beneficial.
	
Review enrollments: Check if there are any services or tools you’ve enrolled in that may require a Professional selling plan to continue using. Disenroll from these if you intend to switch to an Individual selling plan and the service or tool isn’t included.
	
Effective date: If possible, plan the transition to coincide with your billing cycle to avoid unexpected prorated charges.
	
Monitor performance: After switching, closely monitor your sales and order management systems to ensure they are functioning optimally with the new plan. With 4Seller, this monitoring can be more straightforward as it automates key order - related tasks.
	
Seek support: If any issues arise or if you have questions, contact Amazon Seller Support for assistance.


Frequently Asked Questions

Q: How do I register for an Amazon seller account as an individual?

A: To sell in the Amazon store as an individual, sign up for an account with the Individual selling plan. If you plan to sell more than 40 items per month and are interested in optimizing and growing your business, you can also consider signing up with the Professional plan.

Q: Will product listings be affected if I switch plans?

A: No, product listings will remain unchanged when switching between Individual and Professional selling plans. However, some promotions and tools may not be available on the Individual selling plan.

Q: Is it possible to switch plans multiple times?

A: Yes, you can switch between Individual and Professional selling plans as many times as needed. Keep in mind that any changes will take effect immediately and may affect your billing cycle or active services. Assess your needs carefully before switching to avoid any complications.

Q: Do I need to pay any fees when switching plans?

A: No, there are no additional fees for switching between the Individual and Professional selling plans. However, keep in mind that each plan has different pricing that may affect your overall fees and costs. Be sure to review and understand the fee changes before making a switch.



In conclusion

Choosing the right Amazon selling plan is crucial for your business success. Whether you opt for the Individual or Professional plan, 4Seller can be an invaluable asset. Its ability to automatically process multi - platform orders, ship through Amazon FBA, and mark orders as shipped on the platform can save you time and effort, allowing you to focus more on growing your business and increasing your sales.