Guidelines for New Shop Probation Period

By Irene11 Dec,2024

Guidelines for New TikTok Shop Probation Period

TikTok Shop introduces a probation period for new shops, limiting daily orders and product uploads initially. Sellers can track limits in the Seller Center. To graduate, shops must meet criteria including 60 days of selling, 300 mature orders, and good performance.

4Seller offers an Creator Invitation Extension to help sellers reach the 300-order milestone. The extension enables one-click filtering, batch invitations up to 1000 creators, a custom creator library, and invitation script templates. These advantages allow sellers to effectively tap into TikTok's engaged fans. By leveraging e-commerce and social media influencers, sellers can boost sales and graduate faster.

What is the New Shop Probation Period?
All new shops on TikTok Shop, whether individual or corporate, are subject to a probation period that limits the number of daily orders and product uploads. You can view your shop's daily order and upload limits in the Seller Center's Probation Period page. Once a shop graduates from probation, sellers are not subject to order limits but are limited to 1,000 product uploads per day.

How to Track Orders During the Probation Period?
In Seller Center, individual and corporate shops can check their daily order limit by selecting the ">" button at the top of the page to go to "Shop Volume."

When sellers click on "Shop Volume," they will be directed to a page with their daily order and listing limits (see images below).

Guidelines for New TikTok Shop Probation Period
Guidelines for New TikTok Shop Probation Period
Guidelines for New TikTok Shop Probation Period

How to Graduate from the New Shop Probation Period?
New shops automatically graduate out of the Probation Period by accomplishing the following simultaneously:
1. Sell on TikTok Shop for at least 60 calendar days.
2. Reach 300 mature orders.
3. Meet overall performance metrics as defined below:
  • Seller Fault Cancellation Rate <= 5%
  • Late Dispatch Rate <= 5%
  • Non-Buyer Fault Return & Refund Rate <= 2.5%
  • Order Negative Review Rate <= 1.5%
TikTok Shop Orders Skyrocket: 4Seller Influencer Invitation Plugin, Unlocking the 300-Order Milestone
In the fast-paced world of e-commerce, merely listing your products online isn't enough to guarantee a steady stream of sales. The digital landscape demands a more proactive and innovative approach to capture the attention of potential customers. This is where the synergy between e-commerce platforms and social media influencers comes into play, especially on the vibrant and ever-growing platform, TikTok. If you're seeking to harness the immense potential of TikTok's creator economy to skyrocket your sales, look no further than 4Seller – your ultimate ally in tapping into the vast pools of engaged fans.
  • One-Click Filtering, Precisely Locating Target Creator Faced with hundreds of millions of active users on TikTok, finding influencers who align with your brand's tone is the first major challenge for merchants. The 4Seller Influencer Invitation Plugin leverages powerful algorithms and data analysis to support merchants in one-click filtering, effortlessly locking in target influencers. Whether based on follower count, content quality, region, or interest tags, the plugin precisely matches for you, connecting your products with the most suitable ambassadors.
  • Batch Invitation of 1000 Creators at Once, Doubling Efficiency Time is money, and efficiency determines success. The 4Seller Influencer Invitation Plugin breaks the traditional cumbersome model of individual invitations, supporting merchants in batch inviting 1000 influencers at once. This means you can send invitations to a large number of potential partners in the shortest time, greatly enhancing cooperation efficiency. Meanwhile, the plugin's concurrent processing mechanism ensures that every invitation is delivered promptly, not missing any potential cooperation opportunity.
  • Custom Creator Library, Building a Dedicated Resource Hub In e-commerce marketing, establishing stable influencer relationships is crucial. The 4Seller Influencer Invitation Plugin allows merchants to create custom influencer libraries, categorizing and managing influencers who have been screened, invited, and collaborated with. This not only facilitates merchants in easy review and follow-up but also provides valuable resource support for future marketing campaigns. As collaborations deepen, your influencer library will continue to grow, becoming a strong backing for your shop's sales.
  • Invitation Script Templates, Professional Communication Enhancing Cooperation Willingness Communication is the bridge to cooperation, and professional wording is the key to enhancing cooperation willingness. The 4Seller Influencer Invitation Plugin includes multiple invitation script templates, covering different scenarios and styles, meeting merchants' diverse communication needs. Merchants can select or modify script templates based on their brand characteristics and influencer traits, ensuring that every invitation accurately conveys brand ideology, enhancing influencers' willingness to collaborate.

With its four major advantages: one-click filtering, batch invitations, custom influencer libraries, and invitation script templates, the 4Seller Influencer Invitation Extension provides merchants with an efficient, precise, and professional influencer invitation solution. On TikTok, a platform full of opportunities and challenges, choosing the 4Seller Influencer Invitation Extension is choosing the expressway to sales growth. Let's use wisdom and technology together to write a new chapter in TikTok shop sales, easily achieving sales achievements of 300 orders or higher!

Frequently Asked Questions (FAQs)
1. Why are we making adjustments to the Shop Probation period?
We are making these adjustments to enable our high-performing sellers to graduate from probation faster.

2. How can I see if I am on track to graduate probation?
To check your progress, log into Seller Center and click on Shop Volume (instructions provided above). There, you'll see which components you've met and which are still needed to graduate from probation.

3. Can I increase my Order Volume Limit (OVL) during probation?
Yes, you can increase your OVL in two ways. If your probation OVL is 50, you can raise it by completing 50 mature orders that meet the graduation criteria. You can also remove the OVL entirely by graduating from probation.

4. What is a mature order?
A mature order is defined as an order that was delivered to the customer at least 15 days ago.

5. Why must orders be mature to qualify for the graduation order minimum?
This allows customers time to provide feedback on their orders before we count them toward your graduation as a new seller.


In summary
TikTok Shop's probationary period serves as a gateway to ensure that only high-performing sellers attain full access to the platform's capabilities. Leveraging 4Seller's innovative extension, sellers can proficiently invite influencers, thereby augmenting their sales volumes and swiftly fulfilling the graduation criteria. Furthermore, this extension facilitates progress monitoring, empowering sellers to progressively elevate their order limits by successfully completing mature orders.
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